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What is a product description?

A product description is a marketing copy that provides all the information and details of an item being sold, including...

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What is e-commerce localization?

E-commerce localization is the adaptation of an online store to different languages and cultures. A fully localized e-commerce site should...

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What is email marketing?

Email marketing is a digital strategy where brands and businesses build relationships with customers and generate sales through email.

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What is shoppable content?

Shoppable content is any online asset, such as a social media post, image, video, or ad, that consumers can click...

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What is a landing page?

Landing pages are purpose-built web pages where site visitors land after clicking a link from web or social advertisements, email...

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What is an e-commerce ecosystem?

An e-commerce ecosystem refers to the network of different functions and platforms working together to facilitate electronically selling and buying...

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What is scalability?

In the context of e-commerce, scalability is all about utilizing robust digital infrastructure that can sustain a brand’s operational efficiency...