Shoppertainment is a game-changer for merchants this holiday season
Shoppertainment makes online shopping more immersive and rivals the personal touch of in-store shopping experiences.
Why DTC brands should lean into video shopping for the holidays
How e-commerce merchants can leverage top trends to win this holiday shopping season and finish the year strong.
What is shopping cart abandonment?
Shopping cart abandonment is an e-commerce metric referring to instances where a site visitor adds one or more products to...
What is discovery commerce?
Discovery commerce is an online sales strategy wherein a business or brand guides the consumer towards a product.
What is digital transformation?
Digital transformation refers to the integration of digital technologies into business processes to better address changing market demands and customer...
What is cross-border selling?
Cross-border selling is selling products to a customer located in a different country with different trade policies.
