Cafe24 adds Aland sales channel for merchants

Multimarket Management links to fashion and lifestyle platform Aland
Sales channel diversification to boost e-commerce sales

Global e-commerce platform Cafe24 announced on May 26 that the company is providing integrations to Aland through its Multimarket Management service.

Aland is a select shop specializing in fashion, beauty, and lifestyle that operates both online and offline spaces. The brand runs nine physical stores in Korea, along with overseas locations in Hong Kong, Thailand, and the United States. It is known to be a valuable channel for Korean designers to meet global audiences.

The addition of Aland will further diversify the sales channels offered to Cafe24 merchants. Cafe24 currently lists platforms like Musinsa and 10X10 that concentrate on fashion and lifestyle goods.

Cafe24’s Multimarket Management service provides a one-click connection between merchant stores and external marketplaces so that merchants can sell directly on multiple channels. It eliminates the inconvenience of logging into each marketplace and centralizes management like adding new products, tracking orders, and shipping information into Cafe24’s admin page.

Jaesuk Lee, CEO of Cafe24, said, “Varying sales channels is important in increasing online store sales.” He added, “We will continue to find new services to help our merchants accelerate their business growth.”

About Cafe24

Cafe24 is a global success platform that provides a one-stop business environment for e-commerce merchants so that they can achieve continued growth by focusing on their creativity. Cafe24 has established an e-commerce ecosystem with 1.7 million Direct-to-Consumer (DTC) merchants and various global partners in areas like payment, shipping, and marketing. Cafe24 is poised for growth as more DTC brands and e-commerce participants continue to join the burgeoning industry.

About Multimarket Management

The Multimarket Management service is a tool that helps Direct-to-Consumer (DTC) stores sell on online marketplaces, social commerce sites, and other external marketplaces by syncing products with the main Cafe24 DTC store. Adding new products, managing orders and shipping information can all be efficiently managed from the Cafe24 admin. This service enables merchants to sell their products on multiple online channels with less complexity and maximize sales.