Cafe24 and Daekyo sign MOU for joint content businessPress release
IP licensing service for Daekyo characters like “Jurassic Cops” become available
Daekyo to launch an online store on Cafe24’s platform
Global e-commerce platform Cafe24 and educational company, Daekyo, are signing an MOU to vitalize their joint Intellectual Property (IP) licensing business.
The MOU will enable online brands on Cafe24’s platform to utilize Daekyo’s IP contents conveniently. Going forward, Cafe24 brands will be able to incorporate Daekyo’s popular characters like “Jurassic Cops” into their product planning, development, distribution, and marketing promotions.
Cafe24 and Daekyo will also collaborate to build a Direct-to-Consumer (DTC) store. The two companies are planning to utilize the IP from children’s television channel, Daekyo Kids TV, in their new media commerce endeavors.
“Online brands on Cafe24’s platform will be able to gain a unique competitive edge by integrating Daekyo’s content IP with their business,” said Jaesuk Lee, CEO of Cafe24. “We will continue to partner with industry-leading companies to provide new business opportunities for our merchants.”
Cafe24 is a global success platform that provides a one-stop business environment for e-commerce merchants so that they can achieve continued growth by focusing on their creativity.
Cafe24 has established an e-commerce ecosystem with 1.7 million Direct-to-Consumer (DTC) merchants and various global partners in areas like payment, shipping, and marketing. Cafe24 is poised for growth as more DTC brands and e-commerce participants continue to join the burgeoning industry.
About Daekyo Co.,Ltd.
Daekyo is an all-around education and media company that provides educational services like Eye Level. The company operates several media channels, including children’s channel, Daekyo Kids TV, and babies’ channel, Daekyo Baby TV. The company holds the IP licenses for various characters and animations like “Jungle Survival,” “Jurassic Cops,” “Shining Star,” and “Alloo’s Little World.”