{"id":8857,"date":"2025-11-05T08:30:02","date_gmt":"2025-11-04T23:30:02","guid":{"rendered":"https:\/\/news.cafe24.com\/kr\/?p=8857"},"modified":"2025-11-13T12:39:46","modified_gmt":"2025-11-13T03:39:46","slug":"cafe24-maeil-baesong-wekeep","status":"publish","type":"post","link":"https:\/\/news.cafe24.com\/kr\/cafe24-maeil-baesong-wekeep\/","title":{"rendered":"\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1, \ud480\ud544\uba3c\ud2b8 \uc804\ubb38 &#8216;\uc704\ud0b5&#8217; \ud569\ub958\u2026 D2C \ubb3c\ub958 \ud30c\ud2b8\ub108\uc2ed \uac15\ud654"},"content":{"rendered":"<h4><strong>&#8216;<\/strong><strong>\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1&#8217;\uc5d0 &#8216;\uc704\ud0b5&#8217; \uc2e0\uaddc \uc5f0\ub3d9\uc73c\ub85c \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790 \ubb3c\ub958 \uc120\ud0dd \ud3ed \ud655\ub300<br \/><\/strong><strong>&#8216;AI <\/strong><strong>\uc608\uce21\ud615 \ubb3c\ub958 \uc2dc\uc2a4\ud15c&#8217;\uc73c\ub85c \ucd9c\uace0 \ud6a8\uc728 \uadf9\ub300\ud654\u2026\uc790\uc815 \uc9c1\uc804 \uc8fc\ubb38\ub3c4 \uc989\uc2dc \ub300\uc751<br \/><\/strong><strong>D2C <\/strong><strong>\ubb3c\ub958 \ud30c\ud2b8\ub108\uc2ed \ud655\uc7a5\uc73c\ub85c K-\ube0c\ub79c\ub4dc \uc131\uc7a5 \uc9c0\uc6d0 \uac00\uc18d\ud654<\/strong><\/h4><p>\uce74\ud39824\uac00 D2C(Direct to Consumer, \uc18c\ube44\uc790 \ub300\uc0c1 \uc9c1\uc811 \ud310\ub9e4) \ube44\uc988\ub2c8\uc2a4\uc5d0 \ucd5c\uc801\ud654\ud55c \ud480\ud544\uba3c\ud2b8 \uc11c\ube44\uc2a4 \uacbd\uc7c1\ub825 \uac15\ud654\uc5d0 \ub098\uc120\ub2e4.<\/p><p>\uae00\ub85c\ubc8c \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc &#8216;\uce74\ud39824(\ub300\ud45c \uc774\uc7ac\uc11d)&#8217;\ub294 \uc774\ucee4\uba38\uc2a4 \uc804\ubb38 \ud480\ud544\uba3c\ud2b8 \uae30\uc5c5 &#8216;\uc704\ud0b5(\ub300\ud45c \uc7a5\ubcf4\uc601)&#8217;\uc774 &#8216;\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1&#8217;\uc758 \ud30c\ud2b8\ub108\uc0ac\ub85c \ud569\ub958\ud588\ub2e4\uace0 5\uc77c \ubc1d\ud614\ub2e4. \uc704\ud0b5\uc740 \ubb3c\ub958 \ub178\ud558\uc6b0\uc5d0 \uc778\uacf5\uc9c0\ub2a5(AI) \uae30\uc220\uc744 \uc811\ubaa9\ud574 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\uc758 \ud480\ud544\uba3c\ud2b8 \ud601\uc2e0\uc744 \uc9c0\uc6d0\ud558\ub294 \uae30\uc5c5\uc774\ub2e4. \ud55c\uad6d\ud45c\uc900\ud611\ud68c(KSA)\ub85c\ubd80\ud130 AI+, \uad6d\ud1a0\uad50\ud1b5\ubd80\ub85c\ubd80\ud130 \uc6b0\uc218 \ubb3c\ub958 \uc2e0\uae30\uc220(NET) \uc778\uc99d\uc744 \ud68d\ub4dd\ud574 \uae30\uc220\ub825\uacfc \uc548\uc815\uc131\uc744 \uc778\uc815\ubc1b\uc558\ub2e4.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8841 alignnone\" src=\"https:\/\/news.cafe24.com\/kr\/wp-content\/uploads\/2025\/11\/\uc774\ubbf8\uc9c0-\uce74\ud39824-\ub9e4\uc77c\ubc30\uc1a1-\ud480\ud544\uba3c\ud2b8-\uc804\ubb38-\uc704\ud0b5-\ud569\ub958\u2026-D2C-\ubb3c\ub958-\ud30c\ud2b8\ub108\uc2ed-\uac15\ud654.webp\" alt=\"\" width=\"699\" height=\"151\" \/><\/p><p>\u2018\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1\u2019\uc740 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\uac00 \uce74\ud39824 \uc81c\ud734 \ubb3c\ub958\uc0ac\uc5d0 \ube60\ub978 \ubc30\uc1a1\uc744 \uc6d0\ud558\ub294 \uc0c1\ud488\uc744 \ubbf8\ub9ac \uc785\uace0\ud558\uba74, \uc8fc\ubb38 \ubc1c\uc0dd \uc2dc 365\uc77c \uc26c\ub294 \ub0a0 \uc5c6\uc774 \ubb3c\ub958\uc13c\ud130\uc5d0\uc11c \uc0c1\ud488\uc744 \ucd9c\uace0\ud558\ub294 \ud480\ud544\uba3c\ud2b8 \uc11c\ube44\uc2a4\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\ub294 \uc8fc\ub9d0\uacfc \uacf5\ud734\uc77c\uc5d0\ub3c4 \u2018\ub9e4\uc77c\u00b7\ub2f9\uc77c\u00b7\uc0c8\ubcbd\ubc30\uc1a1\u2019 \ub4f1 \ucc28\ubcc4\ud654\ub41c \ubc30\uc1a1 \uacbd\ud5d8\uc744 \uace0\uac1d\uc5d0\uac8c \uc81c\uacf5\ud560 \uc218 \uc788\ub2e4. \ub610, \ud310\ub9e4\ud558\ub294 \uc0c1\ud488 \uc804\uccb4 \ud639\uc740 \uc77c\ubd80 \uc0c1\ud488\uad70 \uc9c0\uc815 \ub4f1 \uc6d0\ud558\ub294 \ubc29\uc2dd\uc73c\ub85c \uc124\uc815\ud560 \uc218 \uc788\uc5b4 \ub2e4\uc591\ud55c \uc0c1\ud488 \ubc30\uc1a1 \uc804\ub7b5\uc744 \ucde8\ud560 \uc218 \uc788\ub2e4.<\/p><p>\uc704\ud0b5\uc740 &#8216;AI \uc608\uce21\ud615 \ubb3c\ub958 \uc2dc\uc2a4\ud15c&#8217;\uc744 \ud65c\uc6a9\ud574 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\uac00 \uc18c\ube44\uc790\uc5d0 \ud55c\uce35 \uc2e0\uc18d\ud55c \ubc30\uc1a1 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud55c\ub2e4. AI\uac00 \ud310\ub9e4 \ub370\uc774\ud130\ub97c \uc2e4\uc2dc\uac04\uc73c\ub85c \ud559\uc2b5\ud574 \uc8fc\ubb38\ub7c9\uc744 \uc608\uce21\ud558\uace0, \uc790\ub3d9 \ubc1c\uc8fc(Reserved Order)\uc640 \uc0ac\uc804 \ud3ec\uc7a5(Prepack)\uc744 \ubbf8\ub9ac \uc9c4\ud589\ud574 \ucd9c\uace0 \ud6a8\uc728\uc744 \uadf9\ub300\ud654\ud55c\ub2e4. \uc704\ud0b5 \uc2dc\uc2a4\ud15c\uc744 \ud65c\uc6a9\ud558\uba74 \uc790\uc815 \uc9c1\uc804 \ubc1c\uc0dd\ud55c \uc8fc\ubb38\uc5d0\ub3c4 \uc989\uc2dc \uc0c1\ud488\uc744 \ucd9c\uace0\ud558\ub294 \uac83\uc774 \uac00\ub2a5\ud558\ub2e4.<\/p><p>\uc774\ubc88 \ud611\ub825\uc744 \ud1b5\ud574 &#8216;\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1&#8217;\uc740 \uae30\uc874 CJ\ub300\ud55c\ud1b5\uc6b4, \ud30c\uc2a4\ud1a0, \ud488\uace0 \ub4f1 \uc8fc\uc694 \ubb3c\ub958 \ud30c\ud2b8\ub108\uc0ac\uc640 \ub354\ubd88\uc5b4, D2C \uc0ac\uc5c5\uc790 \ub9de\ucda4\ud615 \uc804\ubb38\uc131\uc744 \uac16\ucd98 \ud480\ud544\uba3c\ud2b8 \ub77c\uc778\uc5c5\uc744 \ud55c\uce35 \uac15\ud654\ud558\uac8c \ub410\ub2e4. \uc704\ud0b5\uc740 \uce74\ud39824\uc640 \ud611\ub825\uc744 \ubc14\ud0d5\uc73c\ub85c D2C \uae30\ubc18 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790 \ub2e4\uc218\ub97c \uc7a0\uc7ac \uace0\uac1d\uc73c\ub85c \ud655\ubcf4\ud574 AI \ubb3c\ub958 \uc2dc\uc2a4\ud15c\uc758 \uc0c1\uc6a9\ud654\uc640 \uc11c\ube44\uc2a4 \uace0\ub3c4\ud654\ub97c \uac00\uc18d\ud654\ud560 \uc218 \uc788\uc744 \uac83\uc73c\ub85c \uae30\ub300\ud55c\ub2e4.<\/p><p>\uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\ub294 \ub204\uad6c\ub098 \ud074\ub9ad \uba87 \ubc88\ub9cc\uc73c\ub85c \ub9e4\uc77c\ubc30\uc1a1\uc758 \uae30\ub2a5\uc744 \uc190\uc27d\uac8c \uc801\uc6a9\ud560 \uc218 \uc788\ub2e4. \uce74\ud39824 \uc2a4\ud1a0\uc5b4\uc5d0\uc11c \u2018\ub2e4\uc591\ud55c \ubc30\uc1a1\u2019 \uc571\uc744 \ub0b4\ub824\ubc1b\uc740 \ub4a4, &#8216;\uc704\ud0b5&#8217; \ub4f1 \uc6d0\ud558\ub294 \uc81c\ud734 \ubb3c\ub958\uc0ac \uc11c\ube44\uc2a4\ub97c \uc2e0\uccad\ud558\uace0, \ubc30\uc1a1 \ud615\ud0dc\ub97c \uc120\ud0dd\ud558\uba74 \uc774\uc6a9\ud560 \uc218 \uc788\ub2e4. \ubcf5\uc7a1\ud55c \uc124\uc815 \uc5c6\uc774 &#8216;\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1&#8217; \uae30\ub2a5\uc744 \ud65c\uc131\ud654\ud574 \ubb3c\ub958 \uc6b4\uc601 \ubd80\ub2f4\uc744 \uc904\uc774\uace0 \uad6c\ub9e4 \uc804\ud658\uc728\uc744 \ub192\uc77c \uc218 \uc788\ub2e4.<\/p><p>\uce74\ud39824\ub294 \uc55e\uc73c\ub85c\ub3c4 \uc8fc\uc694 \ubb3c\ub958\uc0ac\uc640 \uc5f0\ub3d9\uc744 \ucc28\ub840\ub85c \ud655\ub300\ud574 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\uac00 \ube44\uc988\ub2c8\uc2a4 \uc0c1\ud669\uc5d0 \ub9de\ucdb0 \ucd5c\uc801\uc758 \ud30c\ud2b8\ub108\uc0ac\ub97c \uc120\ud0dd\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud560 \ubc29\uce68\uc774\ub2e4.<\/p><p>\uc774\uc7ac\uc11d \uce74\ud39824 \ub300\ud45c\ub294 &#8220;\ucd5c\uadfc \uc774\ucee4\uba38\uc2a4 \uc2dc\uc7a5\uc5d0\uc11c \ubb3c\ub958\ub294 \ub2e8\uc21c\ud55c \uc778\ud504\ub77c\uac00 \uc544\ub2c8\ub77c, \ube0c\ub79c\ub4dc \uc131\uc7a5\uc758 \uc18d\ub3c4\ub97c \uacb0\uc815\ud558\ub294 \uc804\ub7b5 \uc790\uc0b0\uc774 \ub410\ub2e4&#8221;\uba70 &#8220;\uc55e\uc73c\ub85c\ub3c4 \ub2e4\uc591\ud55c \ud30c\ud2b8\ub108\uc0ac\uc640 \ud611\ub825\ud574 D2C \uc0ac\uc5c5\uc790\uac00 \ub370\uc774\ud130\uc640 \uae30\uc220\uc744 \ubb34\uae30\ub85c \uace0\uac1d \uacbd\ud5d8\uc744 \uc8fc\ub3c4\ud560 \uc218 \uc788\ub294 \uc2a4\ub9c8\ud2b8 \ubb3c\ub958 \uc0dd\ud0dc\uacc4\ub97c \uc9c0\uc18d\uc801\uc73c\ub85c \ud655\uc7a5\ud574 \ub098\uac00\uaca0\ub2e4&#8221;\uace0 \ub9d0\ud588\ub2e4. (\ub05d)<\/p>","protected":false},"excerpt":{"rendered":"<p>\u2018\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1\u2019\uc740 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\uac00 \uce74\ud39824 \uc81c\ud734 \ubb3c\ub958\uc0ac\uc5d0 \ube60\ub978 \ubc30\uc1a1\uc744 \uc6d0\ud558\ub294 \uc0c1\ud488\uc744 \ubbf8\ub9ac \uc785\uace0\ud558\uba74, \uc8fc\ubb38 \ubc1c\uc0dd \uc2dc 365\uc77c \ubb3c\ub958\uc13c\ud130\uc5d0\uc11c \uc0c1\ud488\uc744 \ucd9c\uace0\ud558\ub294 \ud480\ud544\uba3c\ud2b8 \uc11c\ube44\uc2a4\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\ub294 \ucc28\ubcc4\ud654\ub41c \ubc30\uc1a1 \uacbd\ud5d8\uc744 \uace0\uac1d\uc5d0\uac8c \uc81c\uacf5\ud560 \uc218 \uc788\ub2e4.<\/p>\n","protected":false},"author":9,"featured_media":8841,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,15,16,11,9,61,220],"tags":[67,380,48,374,209],"class_list":["post-8857","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate","category-press-resources","category-press-releases","category-successful-strategy","category-e-commerce","category-all","category-220","tag-delivery","tag-380","tag-cafe24","tag-24-","tag-209"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1, \ud480\ud544\uba3c\ud2b8 \uc804\ubb38 &#039;\uc704\ud0b5&#039; \ud569\ub958\u2026 D2C \ubb3c\ub958 \ud30c\ud2b8\ub108\uc2ed \uac15\ud654<\/title>\n<meta name=\"description\" content=\"\u2018\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1\u2019\uc740 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\ud480\ud544\uba3c\ud2b8 \uc804\ubb38 &#039;\uc704\ud0b5&#039; \ud569\ub958\u2026 D2C \ubb3c\ub958 \ud30c\ud2b8\ub108\uc2ed \uac15\ud654\" \/>\n<meta property=\"og:description\" content=\"\u2018\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1\u2019\uc740 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\uac00 \uce74\ud39824 \uc81c\ud734 \ubb3c\ub958\uc0ac\uc5d0 \ube60\ub978 \ubc30\uc1a1\uc744 \uc6d0\ud558\ub294 \uc0c1\ud488\uc744 \ubbf8\ub9ac \uc785\uace0\ud558\uba74, \uc8fc\ubb38 \ubc1c\uc0dd \uc2dc 365\uc77c \ubb3c\ub958\uc13c\ud130\uc5d0\uc11c \uc0c1\ud488\uc744 \ucd9c\uace0\ud558\ub294 \ud480\ud544\uba3c\ud2b8 \uc11c\ube44\uc2a4\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc628\ub77c\uc778 \uc0ac\uc5c5\uc790\ub294 \ucc28\ubcc4\ud654\ub41c \ubc30\uc1a1 \uacbd\ud5d8\uc744 \uace0\uac1d\uc5d0\uac8c \uc81c\uacf5\ud560 \uc218 \uc788\ub2e4.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.cafe24.com\/kr\/cafe24-maeil-baesong-wekeep\/\" \/>\n<meta property=\"og:site_name\" content=\"\uce74\ud39824 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content=\"\uc608\uc0c1 \ub418\ub294 \ud310\ub3c5 \uc2dc\uac04\" \/>\n\t<meta name=\"twitter:data2\" content=\"3\ubd84\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/news.cafe24.com\/kr\/cafe24-maeil-baesong-wekeep\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/news.cafe24.com\/kr\/cafe24-maeil-baesong-wekeep\/\"},\"author\":{\"name\":\"\uce74\ud39824 \ub274\uc2a4\ub8f8\",\"@id\":\"https:\/\/news.cafe24.com\/kr\/#\/schema\/person\/7cf47d3c0e633fee060aa699205c58cf\"},\"headline\":\"\uce74\ud39824 \ub9e4\uc77c\ubc30\uc1a1, \ud480\ud544\uba3c\ud2b8 \uc804\ubb38 &#8216;\uc704\ud0b5&#8217; \ud569\ub958\u2026 D2C \ubb3c\ub958 \ud30c\ud2b8\ub108\uc2ed 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