{"id":8485,"date":"2024-05-27T08:30:32","date_gmt":"2024-05-26T23:30:32","guid":{"rendered":"https:\/\/news.cafe24.com\/kr\/?p=8485"},"modified":"2024-06-19T17:17:22","modified_gmt":"2024-06-19T08:17:22","slug":"cafe24-eggiscomming-youtube-shopping-2","status":"publish","type":"post","link":"https:\/\/news.cafe24.com\/kr\/cafe24-eggiscomming-youtube-shopping-2\/","title":{"rendered":"\uce74\ud39824, \ub098\uc601\uc11d PD \uc18c\uc18d &#8216;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#8217; \uc2a4\ud1a0\uc5b4 \uad6c\ucd95 \uc9c0\uc6d0\u2026\uad6c\ub3c5\uc790 639\ub9cc &#8216;\ucc44\ub110\uc2ed\uc624\uc57c&#8217;\ub85c \uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c"},"content":{"rendered":"<h3><strong>\ubc29\uc1a1\u00b7\uc720\ud29c\ube0c \ucf58\ud150\uce20 \ubc14\ud0d5\uc73c\ub85c \uc0c9\ub2e4\ub978 \uc1fc\ud551 \uacbd\ud5d8 \uc81c\uacf5<\/strong><\/h3><h3><strong>\ucc44\ub110\uc2ed\uc624\uc57c\uc640 \uc2a4\ud1a0\uc5b4 \uc5f0\ub3d9\u2026\ucf58\ud150\uce20 \uc2dc\uccad\uc790 \ub300\uc0c1 \ube44\uc988\ub2c8\uc2a4 \ud655\ub300<\/strong><\/h3><h3><strong>\ud32c\uc5d0\uac8c \uce5c\uc219\ud568\uacfc \uc7ac\ubbf8\ub97c \uc804\ud558\ub294 \uae30\ub2a5\u00b7\ub514\uc790\uc778 \uad6c\ud604<\/strong><\/h3><p>\uce74\ud39824\uac00 \ub098\uc601\uc11d PD \ub4f1 \uc2a4\ud0c0 \uc81c\uc791\uc790\uac00 \ub2e4\uc218 \uc18c\uc18d\ub41c \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uacfc \uc190\uc7a1\uc558\ub2e4.<\/p><p>\ucf58\ud150\uce20\uc640 \ucee4\uba38\uc2a4\ub97c \uc544\uc6b0\ub974\ub294 \ucc28\ubcc4\ud654\ub41c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\ub3c4\ub85d \ud611\ub825\ud55c\ub2e4.<\/p><p>\uae00\ub85c\ubc8c \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc &#8216;\uce74\ud39824(\ub300\ud45c \uc774\uc7ac\uc11d)&#8217;\ub294 \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624 &#8216;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#8217;\uc758 \uacf5\uc2dd D2C(Direct to Consumer, \uc18c\ube44\uc790 \ub300\uc0c1 \uc9c1\uc811 \ud310\ub9e4) \uc2a4\ud1a0\uc5b4 \uad6c\ucd95\uacfc \uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c\uc744 \uc9c0\uc6d0\ud588\ub2e4\uace0 27\uc77c \ubc1d\ud614\ub2e4.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8473 alignnone\" src=\"https:\/\/news.cafe24.com\/kr\/wp-content\/uploads\/2024\/06\/\uc774\ubbf8\uc9c0-\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d-\uc2a4\ud1a0\uc5b4\uc758-\ubaa8\uc2b5.webp\" alt=\"\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d \uc2a4\ud1a0\uc5b4\uc758 \ubaa8\uc2b5\" width=\"1500\" height=\"729\" \/><\/p><p>\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc740 \uc774\uba85\ud55c \ub300\ud45c, \ub098\uc601\uc11d PD, \uc774\uc6b0\uc815 \uc791\uac00 \ub4f1 \uc720\uba85 \ubc29\uc1a1 \uc81c\uc791\uc790\uac00 \uc18c\uc18d\ub41c \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624\ub2e4.<\/p><p>\uc11c\uc9c4\uc774\ub124, \uc9c0\uad6c\uc624\ub77d\uc2e4, \uc2ac\uae30\ub85c\uc6b4 \uc758\uc0ac\uc0dd\ud65c \ub4f1 \ud06c\uac8c \uc778\uae30\ub97c \uc5bb\uc740 \ubc29\uc1a1 \ucf58\ud150\uce20\ub97c \ub2e4\uc218 \uae30\ud68d\u00b7\uc81c\uc791\ud558\uba74\uc11c \uc774\ub984\uc744 \uc54c\ub838\ub2e4.<\/p><p>\ucd5c\uadfc\uc5d0\ub294 \uad6c\ub3c5\uc790\uac00 639\ub9cc\uba85\uc5d0 \ub2ec\ud558\ub294 \uc6f9\uc608\ub2a5 \uc720\ud29c\ube0c \ucc44\ub110 &#8216;\ucc44\ub110\uc2ed\uc624\uc57c&#8217;\ub85c \uc8fc\ubaa9\ubc1b\uace0 \uc788\ub2e4.<\/p><p>\uc774\ubc88\uc5d0 \ubb38\uc744 \uc5f0 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d \uc2a4\ud1a0\uc5b4\ub294 \uc9c0\uad6c\uc624\ub77d\uc2e4, \ucf69\ucf69\ud325\ud325 \ub4f1 \uc790\uc0ac \uc81c\uc791 \ucf58\ud150\uce20\uc640 \uc5f0\uacc4\ud55c \uc0c1\ud488\uc744 \ud310\ub9e4\ud55c\ub2e4.<\/p><p>\uc9c0\uad6c\uc624\ub77d\uc2e4\uc758 \ub9c8\uc2a4\ucf54\ud2b8 \uce90\ub9ad\ud130 &#8216;\ud1a0\ub871\uc774&#8217;\ub098 \ucc44\ub110\uc2ed\uc624\uc57c\uc758 &#8216;\uc2ed\uc624\ub0e5&#8217;\uc744 \uc18c\uc7ac\ub85c \ud55c \uc758\uc0c1, \ud30c\uc6b0\uce58, \ucfe0\uc158 \ub4f1\uc774 \ub300\ud45c\uc801\uc774\ub2e4.<\/p><p>\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d \uae30\uc5c5 \ub85c\uace0\ub098 \ub098\uc601\uc11d PD\uc758 \uc5bc\uad74\uc744 \ud65c\uc6a9\ud55c \uc7ac\uce58 \uc788\ub294 \uba38\ucc9c\ub2e4\uc774\uc988(MD) \uc0c1\ud488 \ub4f1\ub3c4 \uc120\ubcf4\uc778\ub2e4.<\/p><p>\uce74\ud39824\ub294 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc774 \uc720\ud29c\ube0c \ucf58\ud150\uce20\ub97c \ubc14\ud0d5\uc73c\ub85c \ud6a8\uacfc\uc801\uc73c\ub85c \uc81c\ud488\uc744 \uc18c\uac1c\ud558\uace0 \ube0c\ub79c\ub4dc\ub97c \uc131\uc7a5\uc2dc\ud0ac \uc218 \uc788\ub294 \uc0ac\uc5c5 \ud658\uacbd\uc744 \uc81c\uacf5\ud55c\ub2e4.<\/p><p>\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc740 \uc9c0\ub09c 16\uc77c\ubd80\ud130 \uce74\ud39824 &#8216;\uc720\ud29c\ube0c \uc1fc\ud551 \uc5f0\ub3d9 \uc11c\ube44\uc2a4&#8217;\ub97c \ud65c\uc6a9\ud574 D2C \uc2a4\ud1a0\uc5b4\uc640 &#8216;\ucc44\ub110\uc2ed\uc624\uc57c&#8217;\ub97c \uc5f0\ub3d9\ud558\uace0 \uc788\ub2e4.<\/p><p>\uc774\ub97c \ud1b5\ud574 \ucc44\ub110 \ubc29\ubb38\uc790\ub294 \ucf58\ud150\uce20\ub85c \uc0c1\ud488\uc744 \uc811\ud55c \ub4a4 \uc190\uc27d\uac8c \uad6c\ub9e4\ud560 \uc218 \uc788\ub2e4.<\/p><p>\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc740 \ud5a5\ud6c4 \ub098\uc601\uc11d PD\uac00 \uc81c\uc791\ud558\ub294 \ub77c\uc774\ube0c \uc2a4\ud2b8\ub9ac\ubc0d\uc774\ub098 \uc720\ud29c\ube0c \uc601\uc0c1(VOD) \ucf58\ud150\uce20 \ub0b4\uc5d0\uc11c\ub3c4 \ub2e4\uc591\ud55c \uc0c1\ud488\uc744 \uc120\ubcf4\uc77c \uacc4\ud68d\uc774\ub2e4.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-8472\" src=\"https:\/\/news.cafe24.com\/kr\/wp-content\/uploads\/2024\/06\/\uc774\ubbf8\uc9c0-\uc720\ud29c\ube0c-\ucc44\ub110-\ucc44\ub110\uc2ed\uc624\uc57c\uc640-\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d-\uc2a4\ud1a0\uc5b4\ub97c-\uc5f0\ub3d9\ud574-\uc0c1\ud488\uc744-\ud310\ub9e4\ud558\ub294-\ubaa8\uc2b5.webp\" alt=\"\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc774 \uc6b4\uc601 \uc911\uc778 \ucc44\ub110\uc2ed\uc624\uc57c \uc720\ud29c\ube0c \ucc44\ub110\uc758 \ubaa8\uc2b5\" width=\"1650\" height=\"1190\" \/><\/p><p>\uc774 \uc678\uc5d0\ub3c4 \uce74\ud39824\ub294 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d \uc2a4\ud1a0\uc5b4\ub97c \ucc3e\ub294 \uace0\uac1d\ub4e4\uc774 \ucf58\ud150\uce20\uc640 \ucee4\uba38\uc2a4\ub97c \uacb0\ud569\ud55c \uc0c9\ub2e4\ub978 \uacbd\ud5d8\uc744 \uccb4\ud5d8\ud560 \uc218 \uc788\ub294 \uc774\ucee4\uba38\uc2a4 \ud658\uacbd \uc870\uc131\uc744 \uc9c0\uc6d0\ud588\ub2e4.<\/p><p>\ud648\ud398\uc774\uc9c0 \uc804\uba74\uc5d0 \uc9c0\ub77d\uc774\uc758 \ub6f0\ub6f0\ube75\ube75, \ub098\ub098\ud22c\uc5b4 \ub4f1 \uc8fc\uc694 \ucf58\ud150\uce20 \ud2f0\uc800 \uc601\uc0c1\uc744 \uc0c1\uc601\ud558\uace0, \uc601\uc0c1 \uc2dc\uccad \uc911 \uad00\ub828 \uc0c1\ud488 \ud398\uc774\uc9c0\ub098 \uc720\ud29c\ube0c\ub85c \uc790\uc5f0\uc2a4\ub7fd\uac8c \uc774\ub3d9\ud560 \uc218 \uc788\ub3c4\ub85d \uad6c\uc131\ud588\ub2e4.<\/p><p>\ub610 \ub2ec\uac40 \ubaa8\uc591 \ub514\uc790\uc778, \uc190\uac00\ub77d \uc9c0\uc2dc\ubd09 \ubaa8\uc591 \ub9c8\uc6b0\uc2a4 \ucee4\uc11c, \uacc4\ub780\uc774 \uad6c\ub974\ub294 \ub4ef\ud55c \uace1\uc120 \ub514\uc790\uc778 \ub4f1 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d \ud32c\ub4e4\uc5d0\uac8c \uce5c\uc219\ud568\uacfc \uc7ac\ubbf8\ub97c \uc120\uc0ac\ud558\ub294 \uc694\uc18c\ub97c \uacf3\uacf3\uc5d0 \ubc30\uce58\ud588\ub2e4.<\/p><p>\uccab \ud654\uba74\uc758 \ub2ec\uac40\uc744 \ud074\ub9ad\ud558\uba74 \ub098 PD\uc758 \ubc31\uc0c1\uc608\uc220\ub300\uc0c1 \uc608\ub2a5\uc0c1 \uc218\uc0c1\uc744 \ucd95\ud558\ud558\ub294 \uc774\uc2a4\ud130\uc5d0\uadf8(\uc228\uaca8\uc9c4 \uba54\uc2dc\uc9c0) \ud398\uc774\uc9c0\uac00 \ub4f1\uc7a5\ud558\ub294 \ub4f1 \ud32c \uc11c\ube44\uc2a4 \uc7a5\uce58\ub3c4 \ub9c8\ub828\ud574 \ud765\ubbf8\ub97c \uc720\ubc1c\ud55c\ub2e4.<\/p><p>\uc5ec\uae30\uc5d0 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc758 \uae30\uc5c5 \uc815\ubcf4\uc640 \uc5f0\ud601\uc744 \uc18c\uac1c\ud558\ub294 \ud398\uc774\uc9c0\ub97c \ub354\ud574 \ube0c\ub79c\ub4dc \uc815\uccb4\uc131\uc744 \ud655\uace0\ud788 \ud588\ub2e4.<\/p><p>\uc55e\uc73c\ub85c \uce74\ud39824\ub294 \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc758 \ucf58\ud150\uce20\uc5d0 \ub9de\ucdb0 \uc2dc\uccad\uc790\uc758 \ucf58\ud150\uce20 \uacbd\ud5d8\uae4c\uc9c0 \ud655\uc7a5\ud560 \uc218 \uc788\ub294 \uc694\uc18c\ub97c \uc2a4\ud1a0\uc5b4\uc5d0 \ud0d1\uc7ac\ud560 \uc218 \uc788\ub3c4\ub85d \uacc4\uc18d\ud574\uc11c \ud611\uc5c5\u00b7\uc9c0\uc6d0\ud560 \uacc4\ud68d\uc774\ub2e4.<\/p><p>\uc774\uc7ac\uc11d \uce74\ud39824 \ub300\ud45c\ub294 &#8220;\uc804 \uc5f0\ub839\uce35\uc774 \uc990\uae38 \uc218 \uc788\ub294 \uc591\uc9c8\uc758 \ucf58\ud150\uce20\ub97c \ubcf4\uc720\ud55c \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc774 \ucee4\uba38\uc2a4\ub85c \uc0ac\uc5c5 \uc601\uc5ed\uc744 \ub113\ud600 &#8216;\ucf58\ud150\uce20 \ucee4\uba38\uc2a4&#8217; \uc0dd\ud0dc\uacc4 \ud655\uc7a5\uc744 \uc8fc\ub3c4\ud560 \uac83\uc73c\ub85c \uae30\ub300\ud55c\ub2e4&#8221;\uba70 &#8220;\uce74\ud39824\ub294 \ud06c\ub9ac\uc5d0\uc774\ud130\uc640 \ucf58\ud150\uce20 \uae30\uc5c5\uc758 \ub2c8\uc988\uc5d0 \ub9de\ub294 \ub2e4\uc591\ud55c \uc774\ucee4\uba38\uc2a4 \uae30\ub2a5\uc744 \uc9c0\uc18d \uad6c\ud604\ud574 \uc774\ub4e4\uc758 \ucee4\uba38\uc2a4 \uc9c4\ucd9c\uc744 \uc801\uadf9 \uc9c0\uc6d0\ud558\uaca0\ub2e4&#8221;\uace0 \ubc1d\ud614\ub2e4. &lt;\ub05d&gt;<\/p>","protected":false},"excerpt":{"rendered":"<p>\uae00\ub85c\ubc8c \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc &#8216;\uce74\ud39824&#8217;\ub294 \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624 &#8216;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#8217;\uc758 \uacf5\uc2dd D2C \uc2a4\ud1a0\uc5b4 \uad6c\ucd95\uacfc \uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c\uc744 \uc9c0\uc6d0\ud588\ub2e4\uace0 27\uc77c \ubc1d\ud614\ub2e4. \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc740 \uc774\uba85\ud55c \ub300\ud45c, \ub098\uc601\uc11d PD, \uc774\uc6b0\uc815 \uc791\uac00 \ub4f1 \uc720\uba85 \ubc29\uc1a1 \uc81c\uc791\uc790\uac00 \uc18c\uc18d\ub41c \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624\ub2e4.<\/p>\n","protected":false},"author":9,"featured_media":8473,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64,4,15,16,7],"tags":[344,206,48],"class_list":["post-8485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pick","category-corporate","category-press-resources","category-press-releases","category-innovation","tag-344","tag-206","tag-cafe24"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\uce74\ud39824, \ub098\uc601\uc11d PD \uc18c\uc18d &#039;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#039; \uc2a4\ud1a0\uc5b4 \uad6c\ucd95\u00b7\uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c \uc9c0\uc6d0<\/title>\n<meta name=\"description\" content=\"\uae00\ub85c\ubc8c \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc &#039;\uce74\ud39824&#039;\ub294 \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624 &#039;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#039;\uc758 \uacf5\uc2dd D2C \uc2a4\ud1a0\uc5b4 \uad6c\ucd95\uacfc \uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c\uc744 \uc9c0\uc6d0\ud588\ub2e4\uace0 27\uc77c \ubc1d\ud614\ub2e4. \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc740 \uc774\uba85\ud55c \ub300\ud45c, \ub098\uc601\uc11d PD, \uc774\uc6b0\uc815 \uc791\uac00 \ub4f1 \uc720\uba85 \ubc29\uc1a1 \uc81c\uc791\uc790\uac00 \uc18c\uc18d\ub41c \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624\ub2e4.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.cafe24.com\/kr\/cafe24-eggiscomming-youtube-shopping-2\/\" \/>\n<meta property=\"og:locale\" content=\"ko_KR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\uce74\ud39824, \ub098\uc601\uc11d PD \uc18c\uc18d &#039;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#039; \uc2a4\ud1a0\uc5b4 \uad6c\ucd95\u00b7\uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c \uc9c0\uc6d0\" \/>\n<meta property=\"og:description\" content=\"\uae00\ub85c\ubc8c \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc &#039;\uce74\ud39824&#039;\ub294 \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624 &#039;\uc5d0\uadf8\uc774\uc988\ucee4\ubc0d&#039;\uc758 \uacf5\uc2dd D2C \uc2a4\ud1a0\uc5b4 \uad6c\ucd95\uacfc \uc720\ud29c\ube0c \uc1fc\ud551 \uc9c4\ucd9c\uc744 \uc9c0\uc6d0\ud588\ub2e4\uace0 27\uc77c \ubc1d\ud614\ub2e4. \uc5d0\uadf8\uc774\uc988\ucee4\ubc0d\uc740 \uc774\uba85\ud55c \ub300\ud45c, \ub098\uc601\uc11d PD, \uc774\uc6b0\uc815 \uc791\uac00 \ub4f1 \uc720\uba85 \ubc29\uc1a1 \uc81c\uc791\uc790\uac00 \uc18c\uc18d\ub41c \ucf58\ud150\uce20 \uc2a4\ud29c\ub514\uc624\ub2e4.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/news.cafe24.com\/kr\/cafe24-eggiscomming-youtube-shopping-2\/\" \/>\n<meta property=\"og:site_name\" content=\"\uce74\ud39824 \ub274\uc2a4\ub8f8\" \/>\n<meta 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