{"id":8283,"date":"2023-12-20T10:17:00","date_gmt":"2023-12-20T01:17:00","guid":{"rendered":"https:\/\/news.cafe24.com\/kr\/?p=8283"},"modified":"2025-04-29T10:56:10","modified_gmt":"2025-04-29T01:56:10","slug":"ggumbi-baby-product-d2c","status":"publish","type":"post","link":"https:\/\/news.cafe24.com\/kr\/ggumbi-baby-product-d2c\/","title":{"rendered":"\uafc8\ube44, K-\uc721\uc544\ub85c \ud574\uc678 \uc2dc\uc7a5 \uc815\uc870\uc900\u2026\ud3b8\ub9ac\ud55c \uc721\uc544 \ud658\uacbd \uc870\uc131"},"content":{"rendered":"<p>\ud504\ub9ac\ubbf8\uc5c4 \uc720\uc544\uac00\uad6c \ube0c\ub79c\ub4dc &#8216;\uafc8\ube44<a href=\"https:\/\/ggumbi.com\/\">(\ub9c1\ud06c)<\/a>&#8216;\ub294 \uc62c\ud574 2\uc6d4 \uc5c5\uacc4 \ucd5c\ucd08\ub85c \ucf54\uc2a4\ub2e5 \uc0c1\uc7a5\uc5d0 \uc131\uacf5\ud558\uba74\uc11c \uc8fc\ubaa9\ubc1b\ub294 \uae30\uc5c5\uc774\ub2e4. 2010\ub144 \ub2f9\uc2dc\ub9cc \ud574\ub3c4 \uc0dd\uc18c\ud558\ub358 \uc778\ub514\uc5b8 \ud150\ud2b8\ub97c \uc790\ub140\uc5d0\uac8c \uc81c\uc791\ud574 \uc120\ubb3c\ud55c \uac83\uc774 \uc0ac\uc5c5 \uc2dc\uc791 \uacc4\uae30\uac00 \ub410\ub2e4.<\/p><p>\ub2f9\uc2dc IT\uae30\uc5c5\uc5d0\uc11c \ucf58\ud150\uce20 \ucc45\uc784\uc790\ub85c \uc77c\ud558\ub358 \ubc15\uc601\uac74 \uafc8\ube44 \ub300\ud45c\ub294 \uc77c\uacfc \uc721\uc544\ub97c \ubcd1\ud589\ud558\ub290\ub77c \uc0b0\ud6c4\uc6b0\uc6b8\uc99d\uc73c\ub85c \ud798\ub4e4\uc5b4\ud558\ub358 \uc544\ub0b4\uac00 \uc720\uc544\uc6a9\ud488\uc744 \uc190\uc218 \ub514\uc790\uc778\ud558\uba70 \uc774\ub97c \uadf9\ubcf5\ud558\ub294 \uac83\uc744 \ubcf4\uace0 \uc720\uc544\uc6a9\ud488 \uc804\ubb38 \ube0c\ub79c\ub4dc \ucc3d\uc5c5\uc744 \uacb0\uc2ec\ud588\ub2e4. \ub514\uc790\uc774\ub108 \ucd9c\uc2e0\uc778 \uc544\ub0b4\ub294 \ud604\uc7ac \uafc8\ube44 \uacf5\ub3d9\ucc3d\uc5c5\uc790 \uacb8 \ubd80\ub300\ud45c\ub85c \ud568\uaed8 \uc77c\ud558\uace0 \uc788\ub2e4.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-8282 aligncenter\" src=\"https:\/\/news.cafe24.com\/kr\/wp-content\/uploads\/2023\/12\/\ubc15\uc601\uac74-\uafc8\ube44-\ub300\ud45c.webp\" alt=\"\ubc15\uc601\uac74 \uafc8\ube44 \ub300\ud45c\" width=\"640\" height=\"446\" \/><\/p><h4><strong>\ud22c\ubc15\ud558\uace0 \ubd88\ud3b8\ud588\ub358 \uc720\uc544\uc6a9\ud488 \ub514\uc790\uc778 \ubc14\uafd4 &#8216;\ub300\ubc15&#8217;\ub0b8 \uafc8\ube44<\/strong><\/h4><p>\ucc3d\uc5c5 \uc544\uc774\ud15c\uc778 \uc778\ub514\uc5b8\ud150\ud2b8\ub85c \uc88b\uc740 \uc131\uc801\uc744 \ub0b8 \uac83\ub3c4 \uc7a0\uc2dc, \uac12\uc2fc \uc911\uad6d\uc0b0 \ubbf8\ud22c \uc0c1\ud488\uc774 \uc3df\uc544\uc838 \ub098\uc624\uae30 \uc2dc\uc791\ud588\ub2e4.<\/p><p>\uc774\uc5d0 \ubc15 \ub300\ud45c\ub294 \uc0ac\uc5c5 \ud655\uc7a5\uc744 \uc704\ud55c \uc0c8 \uc804\ub7b5\uc73c\ub85c \ub2f9\uc2dc \uc2dc\uc7a5 \uaddc\ubaa8\ub294 \ud06c\uc9c0\ub9cc \ub514\uc790\uc778\uc774 \ud22c\ubc15\ud588\ub358 \uc720\uc544\uce68\ub300\u00b7\ubc94\ud37c\uce68\ub300\u00b7\ub9e4\ud2b8\uc5d0 \uc8fc\ubaa9\ud588\ub2e4.<\/p><p>\uc5ec\uae30\uc5d0 \uafc8\ube44 \ub9cc\uc758 \uae30\ub2a5\uc131\uacfc \ub514\uc790\uc778\uc744 \uc811\ubaa9\ud574 \uc120\ubcf4\uc600\uace0, \uc774\ud6c4 \ub2e4\uc591\ud55c \uc720\uc544\uc6a9\ud488\uc744 \uc120\ubcf4\uc774\uba74\uc11c2022\ub144 \uae30\uc900 271\uc5b5\uc6d0\uc758 \ub9e4\ucd9c\uc744 \uae30\ub85d\ud588\ub2e4.<\/p><p>\ubc15 \ub300\ud45c\ub294 \uae30\uc874\uc5d0\ub294 \ucc3e\uc544\ubcf4\uae30 \uc5b4\ub824\uc6e0\ub358 \uc721\uc544\uc6a9\ud488\uc774 \ub300\ud3ed \uc138\ubd84\ud654\ub418\uace0, \uce74\ud14c\uace0\ub9ac\uac00 \ub298\uc5b4\ub098\uba74\uc11c \uc138\uc0c1\uc5d0\uc11c \uc8fc\ubaa9\ubc1b\uc744 \ub54c \uc798 \uacf5\ub7b5\ud574\uc11c \ube60\ub978 \uc131\uc7a5\uc774 \uac00\ub2a5\ud588\ub2e4\uace0 \ud68c\uace0\ud588\ub2e4.<\/p><p>\uadf8\ub294 &#8220;\uc0ac\uc5c5\uc744 \uc2dc\uc791\ud55c 2010\ub144\ub300 \ucd08\ub294 \ud55c\uad6d\uc758 \uacbd\uc81c\uc218\uc900\uc774 \uad49\uc7a5\ud788 \ube68\ub9ac \uc131\uc7a5\ud558\ub358 \uc2dc\uae30\ub85c, \ubc00\ub808\ub2c8\uc5bc \uc138\ub300\uac00 \uc790\ub140\ub97c \ud0a4\uc6b0\uae30 \uc2dc\uc791\ud558\uba74\uc11c \uc5b4\ub5bb\uac8c \ud558\uba74 \ub354 \ud3b8\uc548\ud55c \uc721\uc544\ud658\uacbd\uc744 \ub9cc\ub4e4 \uc218 \uc788\uc744\uc9c0 \uace0\ubbfc\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc558\ub2e4&#8221;\uace0 \ub9d0\ud588\ub2e4.<\/p><p>\uafc8\ube44\ub294 \uc790\uce6b \uc0ac\uc18c\ud558\ub2e4\uace0 \uc0dd\uac01\ud558\uae30 \uc26c\uc6b0\ub098 \uc54c\uace0 \ubcf4\uba74 \ubaa8\ub450\uac00 \ubd88\ud3b8\uc744 \uacaa\uace0 \uc788\uc5c8\ub358 \ubd80\ubd84\uc744 \ucc3e\uc544\ub0b4 \uc721\uc544 \ud658\uacbd\uc744 \uac1c\uc120 \ud55c\ub2e4.<\/p><p>\ub300\ud45c \uc0ac\ub840 \uc911 \ud558\ub098\ub294 &#8216;\uc811\uc774\uc2dd \ud3f4\ub354\ub9e4\ud2b8&#8217;\ub2e4. \uae30\uc874\uc5d0\ub294 \ub9c8\uce58 \ubcd1\ud48d\ucc98\ub7fc \uc9c0\uadf8\uc7ac\uadf8\ud615\uc73c\ub85c \uc811\ub3c4\ub85d \uc124\uacc4\ud574 \uc811\ud788\ub294 \ubd80\ubd84\uc5d0 \uc774\ubb3c\uc9c8\uc774 \ub4e4\uc5b4\uac00\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc558\ub2e4.<\/p><p>\uafc8\ube44\ub294 \ub3cc\ub3cc \ub9d0\uc544 \ubcf4\uad00\ud560 \uc218 \uc788\ub294 \ud615\ud0dc\ub97c \uace0\uc548\ud588\ub2e4. \uc774\ub807\uac8c \uac04\ub2e8\ud558\uc9c0\ub9cc \ud68d\uae30\uc801\uc778 \ub514\uc790\uc778\uc73c\ub85c \ud558\ub098 \ub458 \ud2b9\ud5c8\u00b7\ub514\uc790\uc778\uad8c\uc744 \ucd9c\uc6d0\ud55c \uac83\uc774 400\uac1c\uac00 \ub118\ub294\ub2e4.<\/p><p>\ubc15 \ub300\ud45c\ub294 \uafc8\ube44\uc758 \uac15\uc810 \uc911 \ud558\ub098\ub85c \uace0\uac1d \ubd88\ud3b8 \uc0ac\ud56d\uc744 \uc7a1\uc544\ub0b4 \uac1c\uc120\ud558\ub294 \uac83\uc744 \uaf3d\uc558\ub2e4.<\/p><p>\ubd84\uba85 \ubd88\ud3b8\ud558\uc9c0\ub9cc \ub300\ucc45\uc774 \uc5c6\uc5b4\uc11c \ub2f9\uc5f0\ud55c \uac83\uc73c\ub85c \uce58\ubd80\ud558\uace0 \ub118\uc5b4\uac14\ub358 \uac83\uc744 \ubc14\uafd4\uc11c \ud3b8\ub9ac\ud55c \uc721\uc544 \ud658\uacbd\uc744 \uc870\uc131\ud55c\ub2e4\ub294 \uc804\ub7b5\uc774\ub2e4.<\/p><p>\ubc15 \ub300\ud45c\ub294 \u201c\uae30\ub2a5\uc131\uc5d0 \ub354\ud574 \ub514\uc790\uc778\uc774 \uc6b0\uc218\ud558\ub2e4\ub294 \ud3c9\uac00\ub3c4 \uc790\uc8fc \ub4e3\ub294\ub2e4. \uafc8\ube44\ub294 \uc774\ub978\ubc14 \uc138\uacc4 3\ub300 \ub514\uc790\uc778 \uacf5\ubaa8\uc804\uc73c\ub85c \uaf3d\ud788\ub294 iF, IDEA, \ub808\ub4dc\ub2f7 \uc5b4\uc6cc\ub4dc\uc5d0\uc11c \ubaa8\ub450 \uc218\uc0c1\ud588\ub2e4\u201d\uace0 \uac15\uc870\ud588\ub2e4.<\/p><h4><strong>\uc8fc\uc694 \ud310\ub9e4 \ucc44\ub110\uc740 &#8216;D2C&#8217; \uc1fc\ud551\ubab0\u2026\ud574\uc678 \uc720\ub825 \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4\ub3c4 \uc9c4\ucd9c<\/strong><\/h4><p>\uafc8\ube44\uac00 \uac00\uc7a5 \uc9d1\uc911\ud558\ub294 \ud310\ub9e4 \ucc44\ub110\uc740 \uae00\ub85c\ubc8c \uc804\uc790\uc0c1\uac70\ub798 \ud50c\ub7ab\ud3fc \u2018\uce74\ud39824\u2019\ub85c \uad6c\ucd95\ud55c D2C(Direct to Consumer, \uc18c\ube44\uc790 \ub300\uc0c1 \uc9c1\uc811 \ud310\ub9e4) \uc1fc\ud551\ubab0\uc774\ub2e4.<\/p><p>\uc804\uccb4 \ub9e4\ucd9c \uc911 \ucd5c\ub300 40% \uc774\uc0c1\uc774 \uc774\uacf3\uc5d0\uc11c \ub098\uc62c \uc815\ub3c4\ub2e4.<\/p><p>\ubc15 \ub300\ud45c\ub294 &#8220;D2C \uc1fc\ud551\ubab0\uc5d0 \ub300\ud55c \uace0\uac1d \uc2e0\ub8b0\uac00 \ub192\uc544 \ub2e8\uac00\uac00 \ub192\uc740 \uc0c1\ud488\uc77c\uc218\ub85d D2C \uc1fc\ud551\ubab0\uc744 \uc911\uc2ec\uc73c\ub85c \uc774\ub904\uc9c0\uace0 \uc788\ub2e4&#8221;\uba70 &#8220;\uce74\ud39824 \uc81c\ud734 \uae30\uc5c5\uacfc \uc190\uc7a1\uace0 \uc1fc\ud551\ubab0 \uc6b4\uc601 \ucd08\uae30\ubd80\ud130 \uacf5\uc2dd \uc571\uc744 \ud568\uaed8 \uc6b4\uc601\ud574 \ubaa8\ubc14\uc77c \uc811\uadfc\uc131\uc744 \ub300\ud3ed \ub192\uc77c \uc218 \uc788\uc5c8\ub2e4&#8221;\uace0 \ub9d0\ud588\ub2e4.<\/p><p>\uafc8\ube44\ub294 \uc720\uc544\uc6a9\ud488 \uae30\uc5c5\uc744 \ub118\uc5b4 \ubd80\ubaa8\ub2d8 \ub9c8\uc74c\uc5d0 &#8216;\uc3d9 \ub4dc\ub294&#8217; \uc8fc\ubc29\u00b7\uc0dd\ud65c\uc6a9\ud488 \uc804\ubc18\uc744 \ub2e4\ub8e8\ub294 \uae30\uc5c5\uc73c\ub85c \ubc1c\ub3cb\uc6c0\ud558\uace0 \uc788\ub2e4.<\/p><p>\ub2e4\uc591\ud55c \ubd84\uc57c\uc5d0 \ubd88\ud3b8\ud568\uc744 \uac1c\uc120\ud558\ub294 \uafc8\ube44\uc758 \ucca0\ud559\uc744 \uc801\uc6a9\ud55c\ub2e4. \ubd84\uc720\ub97c \ud754\ub4e4\uc5b4 \ud0c0\ub294 \uc218\uace0\ub85c\uc6c0\uc744 \ub300\ud3ed \uac1c\uc120\ud55c \uc804\ub3d9 \uc250\uc774\ucee4 \ub4f1\uc744 \uac1c\ubc1c\ud574 \ud310\ub9e4\ud558\uace0 \uc788\ub2e4.<\/p><p>\uc774\ubc16\uc5d0\ub3c4 \uce5c\ud658\uacbd \uc544\uae30 \ud654\uc7a5\ud488\uc744 \uac1c\ubc1c\ud574 \ud574\uc678 \uc2dc\uc7a5 \uacf5\ub7b5\uc5d0\ub3c4 \uc9d1\uc911\ud558\uace0 \uc788\ub2e4.<\/p><p>\ud2b9\ud788 \uce74\ud39824 \ud50c\ub7ab\ud3fc\uc744 \uae30\ubc18\uc73c\ub85c \ud574\uc678 D2C \uc1fc\ud551\ubab0\uacfc \uc544\ub9c8\uc874, \ud050\ud150 \ub4f1 \uc720\ub825 \ub9c8\ucf13\ud50c\ub808\uc774\uc2a4\ub97c \uc911\uc2ec\uc73c\ub85c \ud574\uc678 \uc0ac\uc5c5\uc5d0\ub3c4 \ud22c\uc790\ub97c \uc544\ub07c\uc9c0 \uc54a\uace0 \uc788\ub2e4.<\/p><p>\ubc15\uc601\uac74 \ub300\ud45c\ub294 \ud55c\uad6d\uc5d0\uc11c 2010\ub144 \uc774\ud6c4 \uad6d\ubbfc \uc18c\ub4dd \uc218\uc900\uc774 \uae09\uaca9\ud558\uac8c \ub192\uc544\uc9c0\uba74\uc11c \uc720\uc544\uc6a9\ud488 \uc2dc\uc7a5\uc774 \ub369\ub2ec\uc544 \uc131\uc7a5\ud588\ub4ef, \ud574\uc678\uc5d0\uc11c\ub3c4 \uc774\ub7f0 \ud750\ub984\uc744 \ud3ec\ucc29\ud560 \uc218 \uc788\uc744 \uac83\uc73c\ub85c \ubd84\uc11d\ud588\ub2e4.<\/p><p>\uadf8\ub294 &#8220;\ud574\uc678, \ud2b9\ud788 \uc911\uad6d\uc744 \ud544\ub450\ub85c \ud558\ub294 \uc544\uc2dc\uc544 \uc2dc\uc7a5\ub3c4 \ub9c8\ucc2c\uac00\uc9c0\ub85c \uc18c\ub4dd \uc218\uc900\uc774 \ub192\uc544\uc9d0\uc5d0 \ub530\ub77c \ud55c\uad6d\uc5d0\uc11c\ucc98\ub7fc \uc720\uc544\uc6a9\ud488\uc774 \uc8fc\ubaa9\ubc1b\ub294 \uae30\ud68c\uac00 \ucc3e\uc544\uc62c \uac83\uc73c\ub85c \ubcf8\ub2e4&#8221;\uace0 \uc804\ub9dd\ud588\ub2e4.<\/p>","protected":false},"excerpt":{"rendered":"<p>\ud504\ub9ac\ubbf8\uc5c4 \uc720\uc544\uac00\uad6c \ube0c\ub79c\ub4dc &#8216;\uafc8\ube44&#8217;\ub294 \uc62c\ud574 2\uc6d4 \uc5c5\uacc4 \ucd5c\ucd08\ub85c \ucf54\uc2a4\ub2e5 \uc0c1\uc7a5\uc5d0 \uc131\uacf5\ud558\uba74\uc11c \uc8fc\ubaa9\ubc1b\ub294 \uae30\uc5c5\uc774\ub2e4. 2010\ub144 \uc9c1\uc811 \ub9cc\ub4e0 \uc778\ub514\uc5b8\ud150\ud2b8\ub294 \uafc8\ube44 \ucc3d\uc5c5 \uacc4\uae30\uac00 \ub410\ub2e4. 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